FixThatNow
Agency-delivered SEO optimisation — Marketing agency
A business may want SEO handled within an existing marketing relationship rather than by a separate specialist. Explain the website, markets and known problems, and identify who can implement changes. The proposal should distinguish investigation from actual fixes and content production.
Service scope
Search-engine optimisation commissioned through a marketing agency, covering an agreed review and improvement programme for website discoverability and content. This catalogue record overlaps the SEO-specialist branch; the agency purchasing context does not create a different technical service or guaranteed ranking outcome.
What is normally included
- SEO opportunity and issue review
- Content and technical improvement planning
- Coordination with website owners
- Search-performance reporting
What is not included
- Guaranteed rankings or indexing
- Link schemes
- Unapproved website changes
Typical tasks
- Review search and website evidence
- Identify technical and content issues
- Prioritise improvements
- Coordinate authorised implementation
- Measure agreed changes and observations
What to include in your brief
- Website and platform
- Target markets and languages
- Existing search data
- Known problems or recent changes
- Available developer and content support
Choosing the right professional
Ask which SEO work is performed in-house, subcontracted or left to your team. Require clear deliverables and evidence for recommendations, and reject promises of fixed rankings or large volumes of supposedly guaranteed links.
Important considerations
- An audit may not include implementation
- Agency and developer responsibilities can be unclear
- A differently worded page may duplicate another catalogue SEO intent
Related services
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Describe the work, choose the service and location, and receive relevant responses.